According to the recent Commercial Lighting Market Report, the penetration rate of the global LED commercial lighting market is still rising rapidly in 2014, and the annual growth rate is expected to reach 23%.
The main application types of commercial lighting products are LED fluorescent lamp, spot lamp and bulb lamp, while Europe, North America and China are the main application areas of global LED commercial lighting, and will also be the key market in the next five years. Wu Yingjie market research experts said that the LED fluorescent lamp market demand for $2.58 billion, 2013, will surge to $8.871 billion, 2018, highlights the importance of the flexible led strip in commercial lighting, especially in the parity shopping malls supermarkets, offices, underground parking lot for a wide range of USES, plus the design scheme of rapid evolution, Cost-effective advantage is also faster than other lamps and lanterns.
Wu yingjie further pointed out that in the regional market, T8 lamp OFweek semiconductor lighting network management as the main product, applied in the office lighting, Europe, the United States, Japan, China, the main market with cold color tube, the Chinese market with 6,500 K as the main color temperature segment, but the general commitment to LED fluorescent lamp life is only 25,000 hours.
From the analysis of commercial lighting manufacturers’ strategies, the European, American and Japanese markets mostly take product quality improvement as one of the basic development strategies, from product life extension, light efficiency improvement to lighting quality improvement; Light efficiency, uniformity, color rendering and life are still the key technologies. On the other hand, the strategy of Chinese manufacturers is more divergent. Because of the lighting market still maintain a high growth in China, no established successful model, but as a whole “channel advantage” should be a more powerful model, whether it is a real provider, e-business and so on all caused the price war, so need more tightening supply chain and resource integration, to control cost, to the pursuit of price competitive advantage.
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